Meet the Managing Directors
Our destinations are brought to life by people who lead with care, passion and purpose. Guided by the values that shape Hiddenwell, our Managing Directors champion exceptional experiences, support their teams and nurture the unique character of each destination.
Phil Murphy
Managing Director at Hoar Cross Hall
A firm believer that great guest experiences start with empowered teams, he champions a leadership style rooted in trust, accountability, and continuous improvement.
Drawing on extensive experience across hospitality, leisure, and wellness, Phil is passionate about creating high-performing cultures, embracing innovation, and shaping the future of luxury wellbeing and sustainable hospitality.
Nerys Chell
Managing Director at Eden Hall
With over 35 years in the spa and wellness industry, Nerys has played a pivotal role in the growth of Eden Hall since its earliest days.
With expertise in opening and developing spa destinations, she leads by example, empowering her teams to take ownership while fostering a culture built on trust, shared purpose and exceptional guest experiences.
Craig Coley
Managing Director at Ardencote
Passionate about bringing destinations to life, Craig combines operational expertise with a people-first approach to leadership.
Drawing on more than 22 years of hospitality experience, he is committed to building high-performing teams, championing continuous improvement and creating exceptional experiences for both guests and colleagues.
